Blog

Blog Tools und Technologien im digitalen Marketing

Dataslayer Wrapped 2024: Celebrating Unstoppable Growth

Wow, can you believe the end of the year is already here? I’ve been listening to...

Mehr lesen
Blog Strategien und Trends im digitalen Marketing

How the Meta Views Metric is Improving Content Performance Tracking

Meta Views Metric is now the most important KPI to track in your reports. Meta has...

Mehr lesen
Blog Strategien und Trends im digitalen Marketing

Generation Z Marketing: Powerful Tactics to Attract a Hyperconnected Audience

Generation Z marketing is becoming a crucial strategy for brands aiming to connect with today’s most...

Mehr lesen
Blog Datenanalyse und Reporting im Marketing

How to Build an Email Marketing Strategy from Scratch: A Step-by-Step Guide

Build a successful email marketing strategy with step-by-step guidance to grow your list, optimize campaigns, and...

Mehr lesen
Blog Kampagnenoptimierung und Analytik

Boost Your Marketing Reports with a Strong Click-Through Rate

Learn how to measure and improve CTR in marketing reports to enhance campaigns and drive better...

Mehr lesen
Blog Datenanalyse und Reporting im Marketing

How Real-Time Data Transforms Decision-Making in E-Commerce Success

Learn how real-time data boosts decision-making in e-commerce, improving marketing, inventory management, and ROI. In today’s...

Mehr lesen
Blog Datenanalyse und Reporting im Marketing

Master How to Track KPIs Effectively: A Beginner’s Guide to Marketing Reports

Learn to track KPIs with this beginner’s guide to marketing reports, featuring actionable steps, top tools,...

Mehr lesen
Blog Kampagnenoptimierung und Analytik

What is a KPI Report? How to Create Effective Marketing Reports That Drive Results

Learn to create an effective KPI report with this guide, covering goal setting, choosing measurable KPIs,...

Mehr lesen
Blog Datenanalyse und Reporting im Marketing

Data integration: How to Supercharge Your Analytics with the Right Tools

Integrating data from multiple sources is essential for making informed decisions in today’s data-driven landscape. Data...

Mehr lesen
Blog Kampagnenoptimierung und Analytik

GA4 Attributionsmodelle: Einschränkungen und Lösungen für physische Geschäfte und Offline-Marketing

When it comes to tracking conversions, Google Analytics 4 (GA4) provides advanced attribution models that help...

Mehr lesen
Blog Tools und Technologien im digitalen Marketing

How to Supercharge Your Marketing Reporting by Integrating HubSpot with Dataslayer

This article explains how integrating HubSpot with Dataslayer can simplify marketing data collection, automate reporting, and...

Mehr lesen
Blog Tools und Technologien im digitalen Marketing

How Dataslayer with HubSpot Reporting Automation Can Seamlessly Transform Account-Based Marketing

In this article we explain how Dataslayer and HubSpot integration can bring Account-Based Marketing (ABM) to...

Mehr lesen
Newsletter Ihre Anlaufstelle für Marketing Ihre Quelle für Best Practices, Tipps und hilfreiche Hinweise, um ein professioneller datengestützter Marketer zu werden. Abonnieren Sie und bleiben Sie über die neuesten Trends informiert.