Kampagnenoptimierung und Analytik

Blog Kampagnenoptimierung und Analytik

How to Use Public APIs to Enrich Your Marketing Dashboards

Adding external data to your marketing dashboards is super easy thanks to public APIs. These interfaces...

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Blog Kampagnenoptimierung und Analytik

How to Use the FILTER Function in Google Sheets: A Step-by-Step Guide for Marketers

If you work in marketing and manage campaign data in Google Sheets, you’ve likely needed to...

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Blog Kampagnenoptimierung und Analytik

Google Sheets Automation in 2025: How to Import and Sync Data Automatically (IMPORTRANGE, Apps Script & More)

If you’re a marketer, data analyst, or growth specialist working in 2025, chances are you’re dealing...

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Blog Kampagnenoptimierung und Analytik

5 Ways to Improve ROAS Without Increasing Your Campaign Budget

Return on Ad Spend (ROAS) is one of the most critical metrics for marketers, as it...

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Blog Kampagnenoptimierung und Analytik

Stop-Start-Marketingkampagnen im Jahr 2025: Warum Konsistenz der Schlüssel zum Erfolg ist

Are you tired of the constant pressure to justify the budget of your Marketing Campaigns? Do...

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Blog Kampagnenoptimierung und Analytik

How to Implement Effective Attribution Models in Today’s Digital Landscape

Attribution modeling can feel like solving a puzzle in the ever-evolving digital marketing world. How do...

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Blog Kampagnenoptimierung und Analytik

Boost Your Marketing Reports with a Strong Click-Through Rate

Learn how to measure and improve CTR in marketing reports to enhance campaigns and drive better...

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Blog Kampagnenoptimierung und Analytik

What is a KPI Report? How to Create Effective Marketing Reports That Drive Results

Learn to create an effective KPI report with this guide, covering goal setting, choosing measurable KPIs,...

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Blog Kampagnenoptimierung und Analytik

GA4 Attributionsmodelle: Einschränkungen und Lösungen für physische Geschäfte und Offline-Marketing

When it comes to tracking conversions, Google Analytics 4 (GA4) provides advanced attribution models that help...

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Blog Kampagnenoptimierung und Analytik

The Perfect Connection: Dataslayer Integration to Optimize Your Klaviyo Email Marketing Campaigns

Ready to optimize your email marketing strategy? Discover how Klaviyo and Dataslayer.ai can work together to...

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Blog Kampagnenoptimierung und Analytik

Top 5 Use Cases for Data Blending in Your Strategy

Data blending is a powerful method to bring together isolated data sets, allowing you to see...

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Blog Kampagnenoptimierung und Analytik

Marketing Mix Modeling: Unlock Remarkable ROI with Powerful Insights

Access to extensive data and advanced tools we have nowadays can greatly improve marketing decisions, but...

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