Blog Ferramentas e Tecnologias de Marketing Digital

X Insights Tool for Verified Organizations: Powerful Real-Time Analytics for Marketers

The new X Insights Tool, launched by X (formerly Twitter), is designed specifically for Verified Organizations...

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Blog Estudo de Caso

Descubra como a Globant GUT alcança maior produtividade e melhor qualidade de trabalho com as soluções da Dataslayer

Globant GUT is the marketing division of Globant, one of the fastest-growing technology companies globally, with...

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Blog Ferramentas e Tecnologias de Marketing Digital

 Marketing Mix Modeling: A Step-by-Step Guide to Conducting an Insightful MMM Analysis

Marketing Mix Modeling (MMM) is a powerful analytical tool that enables marketers to evaluate historical data...

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Blog Publicidade Paga e Gestão de PPC

Ad Targeting Changes: How Meta’s New Rules Will Challenge Marketers

The ad targeting changes of Meta have recently altered how advertisers can approach audience segmentation on...

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Blog Análise de Dados e Relatórios em Marketing

A Tip to Increase Looker Studio Report Loading Time

Looker Studio is widely used by marketers for its simplicity in creating reports, but handling large...

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Ferramentas e Tecnologias de Marketing Digital Blog

Why You Absolutely Need Data Blending in Marketing for Better Results

Data blending helps combine data from different sources for a complete analysis thus showing insights without...

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Blog Análise de Dados e Relatórios em Marketing

Dataslayer Pricing vs SuperMetrics Pricing: The Ultimate Guide to Choosing the Best Value

If you’re seeking an alternative to Supermetrics, Dataslayer is the tool worth exploring. Dataslayer provides agencies...

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Marketing de Redes Sociais e Influenciadores Blog

New TikTok Privacy Regulations and Ad Tools: Positive Changes for Users and Advertisers

On July 03, 2024, TikTok announced several new features to give users and advertisers more control...

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Blog Otimização de Campanhas e Análise

Top 5 Use Cases for Data Blending in Your Strategy

Data blending is a powerful method to bring together isolated data sets, allowing you to see...

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Ferramentas e Tecnologias de Marketing Digital Blog

Unlock Success with Marketing Mix Modeling: A Beginner’s Guide to Optimizing Your Marketing Strategy

Marketing Mix Modeling (MMM) offers a powerful way to analyze and optimize your marketing efforts. This...

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Blog Ferramentas e Tecnologias de Marketing Digital

From Data Chaos to Powerful Clarity: The Role of Blended Connectors in Business Intelligence

Blended connectors are an essential solution for companies dealing with large volumes of data from various...

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Blog Estratégias e Tendências de Marketing Digital

How MMM Can Revolutionize Your Advertising Strategy

Marketing Mix Modeling is a statistical analysis technique that evaluates the performance of various marketing inputs...

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