Blog Strategien und Trends im digitalen Marketing

From Contextual to Shoppable: The 3 New Amazon Interactive Ads You Can’t Miss

The streaming wars are evolving, and with them, the advertising landscape. As platforms grapple with rising...

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Blog Tools und Technologien im digitalen Marketing

The Best Supermetrics Alternatives Based on Real User Reviews in 2025

If you’re working in marketing, you know how messy data can get. Pulling numbers from different...

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Blog Datenanalyse und Reporting im Marketing

The Real Struggles Behind Marketing Reporting Challenges and How to Solve Them (2025)

Marketing reporting challenges have become one of the most common—and frustrating—pain points for data-driven teams. With...

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Blog Datenanalyse und Reporting im Marketing

How to Build an Apple Search Ads Dashboard for Smarter Campaign Analysis

Apple Search Ads have become an essential acquisition channel for app marketers who want to reach...

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Blog Strategien und Trends im digitalen Marketing

How to Adapt Your Strategy to Social Media Algorithm Changes 2025

2025 isn’t the year to play it safe on social. Every major platform has redefined what...

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Blog Social Media und Influencer Marketing

Reveal the Real Impact: Influencer Marketing Reporting and ROI Measurement with Dataslayer

Influencer marketing has become a key strategy for brands looking to reach specific audiences in a...

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Blog Strategien und Trends im digitalen Marketing

ChatGPT Shopping Assistant: A New Player in E-commerce Search That Marketers Can’t Ignore

Online shopping is changing (again!). This time, not because of a new app, marketplace, or social...

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Blog Strategien und Trends im digitalen Marketing

Video Marketing in 2025: Short-Form, Smart Tools, and the Live Video Comeback

If it feels like everyone’s doing video right now, you’re not wrong. In 2025, video marketing...

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Blog Strategien und Trends im digitalen Marketing

Generative Engine Optimization (GEO): How to Optimize Your Content in 2025

What if your content never ranks in AI-generated answers, even though it’s SEO-perfect? That’s the harsh...

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Blog Tools und Technologien im digitalen Marketing

Make Your Data Talk with Looker Studio Query Result Variables

Are your dashboards doing enough? With the latest update to Looker Studio, Google introduces the Looker...

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Blog Tools und Technologien im digitalen Marketing

Looker Studio Email Limits in 2025: What Marketers Need to Know

Have you ever set up a flawless automated report, only to have your client tell you...

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Blog Strategien und Trends im digitalen Marketing

AI-Powered Search vs. Traditional SEM: What Marketers Need to Know Now

Google’s search experience is evolving rapidly and the rise of AI-powered search is changing how users...

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