Google Universal Analytics, or simply Google Analytics, will be sunsetting by 1st July 2023 to pave the way to the new Google Analytics 4 version. […]
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A spreadsheet packed with only numbers makes it almost impossible to spot trends and make sense of your data at a glance. Now, import all […]
For your business to grow, you must try to see and compare the evolution of your marketing or advertising campaigns over time in Looker Studio. […]
What does the new year signify for you as a marketer? Is it setting new goals and resolutions, renewing your determination, or strengthening your purpose? […]
Today, over 4.59 billion people are active on social media and expected to reach over 6 billion in 2027. That’s almost 59% of the world’s total […]
Generative AI, especially Natural Language Processing, is a significant aspect of technology that have had a significant impact across all industries. And with the new […]
How do you perform an effective email marketing campaign? How can you optimize your campaigns for a better ROI? If you’ve been battling these questions […]
Twitter Analytics provides the most powerful data that can impact and inform your Twitter marketing strategies. And to use your Twitter Analytics data accurately, you […]
On October 11, during Google Next 2022 virtual user conference, Kate Wright, Senior Director for BI Product Management at Google, announced that all Google Cloud […]
Black Friday is here, and many companies are looking to run effective marketing strategies to boost their online sales. Trying these marketing strategies for Black […]
What if you could learn the advanced hacks that can significantly improve your Google Ads performance? What if you could get the most effective and […]
Marketing analytics have always been the most effective resource that digital marketers rely on to improve their marketing strategy. However, TikTok’s analytics is still new, […]