Blog di Dataslayer

Integrating Meta Ads with GA4: How to Boost Your Digital Marketing Strategy

The integration between Meta Ads (Facebook and Instagram) and Google Analytics 4 (GA4) has finally arrived,...

July Cintra Luglio 2, 2025

MMM Platforms Don’t Have to Be Complicated: How to Run Marketing Mix Modeling Without a Data Science Team

Marketing teams are under pressure to prove the impact of every dollar they spend. But when...

July Cintra Giugno 25, 2025

Looker Studio AI: How to Use AI to Supercharge Your Reports (Even for Free)

If you’re working with data in Looker Studio, you’ve probably heard that Gemini, Google Cloud’s generative...

July Cintra Giugno 25, 2025

10 Free Looker Studio Templates Ready to Use in Marketing

If you work in digital marketing or analytics, you know how much time it takes to...

July Cintra Giugno 17, 2025

How to Use Public APIs to Enrich Your Marketing Dashboards

Adding external data to your marketing dashboards is super easy thanks to public APIs. These interfaces...

July Cintra Giugno 17, 2025

Everything You Need to Know About Looker Studio Templates (Before You Waste Another Hour Reporting)

Most people don’t enjoy building reports from scratch. It’s repetitive, it eats into your day, and...

July Cintra Giugno 13, 2025

How to Use the FILTER Function in Google Sheets: A Step-by-Step Guide for Marketers

If you work in marketing and manage campaign data in Google Sheets, you’ve likely needed to...

July Cintra Giugno 6, 2025

Google Sheets Automation in 2025: How to Import and Sync Data Automatically (IMPORTRANGE, Apps Script & More)

If you’re a marketer, data analyst, or growth specialist working in 2025, chances are you’re dealing...

July Cintra Giugno 5, 2025

How to Use Public APIs to Enrich Your Marketing Dashboards

Adding external data to your marketing dashboards is super easy thanks to public APIs. These interfaces...

July Cintra Giugno 17, 2025

How to Use the FILTER Function in Google Sheets: A Step-by-Step Guide for Marketers

If you work in marketing and manage campaign data in Google Sheets, you’ve likely needed to...

July Cintra Giugno 6, 2025

Google Sheets Automation in 2025: How to Import and Sync Data Automatically (IMPORTRANGE, Apps Script & More)

If you’re a marketer, data analyst, or growth specialist working in 2025, chances are you’re dealing...

July Cintra Giugno 5, 2025

5 Ways to Improve ROAS Without Increasing Your Campaign Budget

Return on Ad Spend (ROAS) is one of the most critical metrics for marketers, as it...

July Cintra Marzo 20, 2025

Campagne di Marketing Intermittenti nel 2025: Perché la Consistenza è la Chiave del Successo

Are you tired of the constant pressure to justify the budget of your Marketing Campaigns? Do...

Julia Moreno Gennaio 23, 2025

How to Implement Effective Attribution Models in Today’s Digital Landscape

Attribution modeling can feel like solving a puzzle in the ever-evolving digital marketing world. How do...

July Cintra Gennaio 14, 2025

Migliora i tuoi Rapporti di Marketing con un Forto Click-Through Rate

Learn how to measure and improve CTR in marketing reports to enhance campaigns and drive better...

July Cintra 10 Dicembre 2024

Cos'è un report KPI? Come creare report di marketing efficaci che generano risultati

Learn to create an effective KPI report with this guide, covering goal setting, choosing measurable KPIs,...

July Cintra 10 Dicembre 2024

Integrating Meta Ads with GA4: How to Boost Your Digital Marketing Strategy

The integration between Meta Ads (Facebook and Instagram) and Google Analytics 4 (GA4) has finally arrived,...

July Cintra Luglio 2, 2025

Looker Studio AI: How to Use AI to Supercharge Your Reports (Even for Free)

If you’re working with data in Looker Studio, you’ve probably heard that Gemini, Google Cloud’s generative...

July Cintra Giugno 25, 2025

10 Free Looker Studio Templates Ready to Use in Marketing

If you work in digital marketing or analytics, you know how much time it takes to...

July Cintra Giugno 17, 2025

How to Use Public APIs to Enrich Your Marketing Dashboards

Adding external data to your marketing dashboards is super easy thanks to public APIs. These interfaces...

July Cintra Giugno 17, 2025

Everything You Need to Know About Looker Studio Templates (Before You Waste Another Hour Reporting)

Most people don’t enjoy building reports from scratch. It’s repetitive, it eats into your day, and...

July Cintra Giugno 13, 2025

The Real Struggles Behind Marketing Reporting Challenges and How to Solve Them (2025)

Marketing reporting challenges have become one of the most common—and frustrating—pain points for data-driven teams. With...

July Cintra Maggio 20, 2025

How to Build an Apple Search Ads Dashboard for Smarter Campaign Analysis

Apple Search Ads have become an essential acquisition channel for app marketers who want to reach...

July Cintra Maggio 20, 2025

GA4 to BigQuery Just Got Easier with Google’s New Connector — But Is It Enough?

If you’ve ever struggled to get the full picture from your Google Analytics 4 (GA4) reports,...

July Cintra Aprile 4, 2025

How to Use the FILTER Function in Google Sheets: A Step-by-Step Guide for Marketers

If you work in marketing and manage campaign data in Google Sheets, you’ve likely needed to...

July Cintra Giugno 6, 2025

Google Sheets Automation in 2025: How to Import and Sync Data Automatically (IMPORTRANGE, Apps Script & More)

If you’re a marketer, data analyst, or growth specialist working in 2025, chances are you’re dealing...

July Cintra Giugno 5, 2025

From Contextual to Shoppable: The 3 New Amazon Interactive Ads You Can’t Miss

The streaming wars are evolving, and with them, the advertising landscape. As platforms grapple with rising...

July Cintra Maggio 23, 2025

How to Adapt Your Strategy to Social Media Algorithm Changes 2025

2025 isn’t the year to play it safe on social. Every major platform has redefined what...

July Cintra Maggio 20, 2025

ChatGPT Shopping Assistant: A New Player in E-commerce Search That Marketers Can’t Ignore

Online shopping is changing (again!). This time, not because of a new app, marketplace, or social...

July Cintra Maggio 12, 2025

Video Marketing in 2025: Short-Form, Smart Tools, and the Live Video Comeback

If it feels like everyone’s doing video right now, you’re not wrong. In 2025, video marketing...

July Cintra Aprile 25, 2025

Generative Engine Optimization (GEO): How to Optimize Your Content in 2025

What if your content never ranks in AI-generated answers, even though it’s SEO-perfect? That’s the harsh...

July Cintra Aprile 25, 2025

AI-Powered Search vs. Traditional SEM: What Marketers Need to Know Now

Google’s search experience is evolving rapidly and the rise of AI-powered search is changing how users...

July Cintra Aprile 4, 2025

MMM Platforms Don’t Have to Be Complicated: How to Run Marketing Mix Modeling Without a Data Science Team

Marketing teams are under pressure to prove the impact of every dollar they spend. But when...

July Cintra Giugno 25, 2025

Looker Studio AI: How to Use AI to Supercharge Your Reports (Even for Free)

If you’re working with data in Looker Studio, you’ve probably heard that Gemini, Google Cloud’s generative...

July Cintra Giugno 25, 2025

n8n API + Dataslayer: The Best Way to Automate Your Marketing Reporting

Managing marketing data can easily become a time-consuming task. Between exporting reports from platforms like Google...

July Cintra Maggio 27, 2025

Why a Marketing Mix Modeling Software Is Essential for Modern Brand Awareness Strategy

Between tight budgets, shifting consumer habits, and a growing list of channels to manage, marketers today...

July Cintra Maggio 27, 2025

The Best Supermetrics Alternatives Based on Real User Reviews in 2025

If you’re working in marketing, you know how messy data can get. Pulling numbers from different...

July Cintra Maggio 22, 2025

The Real Struggles Behind Marketing Reporting Challenges and How to Solve Them (2025)

Marketing reporting challenges have become one of the most common—and frustrating—pain points for data-driven teams. With...

July Cintra Maggio 20, 2025

ChatGPT Shopping Assistant: A New Player in E-commerce Search That Marketers Can’t Ignore

Online shopping is changing (again!). This time, not because of a new app, marketplace, or social...

July Cintra Maggio 12, 2025

Make Your Data Talk with Looker Studio Query Result Variables

Are your dashboards doing enough? With the latest update to Looker Studio, Google introduces the Looker...

July Cintra Aprile 10, 2025

Integrating Meta Ads with GA4: How to Boost Your Digital Marketing Strategy

The integration between Meta Ads (Facebook and Instagram) and Google Analytics 4 (GA4) has finally arrived,...

July Cintra Luglio 2, 2025

MMM Platforms Don’t Have to Be Complicated: How to Run Marketing Mix Modeling Without a Data Science Team

Marketing teams are under pressure to prove the impact of every dollar they spend. But when...

July Cintra Giugno 25, 2025

10 Free Looker Studio Templates Ready to Use in Marketing

If you work in digital marketing or analytics, you know how much time it takes to...

July Cintra Giugno 17, 2025

Everything You Need to Know About Looker Studio Templates (Before You Waste Another Hour Reporting)

Most people don’t enjoy building reports from scratch. It’s repetitive, it eats into your day, and...

July Cintra Giugno 13, 2025

5 Ways to Improve ROAS Without Increasing Your Campaign Budget

Return on Ad Spend (ROAS) is one of the most critical metrics for marketers, as it...

July Cintra Marzo 20, 2025

Google Demand Gen: New Updates 2025

Google just rolled out some exciting new features for Demand Gen campaigns, giving marketers more control,...

July Cintra Febbraio 5, 2025

How the Meta Views Metric is Improving Content Performance Tracking

Meta Views Metric is now the most important KPI to track in your reports. Meta has...

July Cintra Dicembre 20, 2024

Exciting New Pinterest AI and Automation Campaign Features

A suite of innovative Pinterest AI and automation tools has recently been introduced to help advertisers...

July Cintra Ottobre 9, 2024

Reveal the Real Impact: Influencer Marketing Reporting and ROI Measurement with Dataslayer

Influencer marketing has become a key strategy for brands looking to reach specific audiences in a...

July Cintra Maggio 12, 2025

Generation Z Marketing: Powerful Tactics to Attract a Hyperconnected Audience

Generation Z marketing is becoming a crucial strategy for brands aiming to connect with today’s most...

July Cintra Dicembre 20, 2024

New TikTok Privacy Regulations and Ad Tools: Positive Changes for Users and Advertisers

On July 03, 2024, TikTok announced several new features to give users and advertisers more control...

Julia Moreno 9 Luglio 2024

Twitter’s Transition to X: Powerful Changes on Marketing Professionals

As we know, social media platforms are continuously evolving, and Twitter is no exception to this...

Julia Moreno Settembre 19, 2023

How To Use Social Media Marketing As An Effective Tool

Today, over 4.59 billion people are active on social media and expected to reach over 6 billion...

Adela December 23, 2022

Twitter Analytics: Migliori Pratiche per Analizzare le Tue Statistiche

Twitter (X) Analytics provides the most powerful data that can impact and inform your marketing strategies....

Adela December 5, 2022

TikTok Analytics: How to measure your success with marketing reporting

Marketing analytics have always been the most effective resource that digital marketers rely on to improve...

Adela 21 Ottobre 2022