Criteo Metrics

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DIMENSIONS: 33 | METRICS: 38

GroupFieldIDHas ConversionIs FormulaTypeDescription
TimeDateDayFalseFalseDimension
TimeDay of weekDayofWeekTrueFalseDimension
TimeWeek (Starting on Monday)WeekTrueFalseDimension
TimeMonthMonthTrueFalseDimension
TimeYear-Week (Starting on Monday)YearWeekTrueFalseDimension
TimeYear-MonthYearMonthTrueFalseDimension
TimeYearYearTrueFalseDimension
AdvertiserAdvertiser IDAdvertiserIdFalseFalseDimension
AdvertiserAdvertiser NameAdvertiserNameFalseFalseDimension
AdvertiserDeviceDeviceFalseFalseDimension
AdvertiserOSOsFalseFalseDimension
CampaignCampaign IDCampaignIdFalseFalseDimension
CampaignCampaignCampaignNameFalseFalseDimension
CampaignCampaign Bid TypeBidTypeFalseFalseDimension
CampaignCampaign StatusCampaignStatusFalseFalseDimension
TargetingTargeting destination environmentdestinationEnvironmentTrueFalseDimension
TargetingTargeting environmenttargetingDevicesTrueFalseDimension
TargetingTargeting operating systemtargetingOperatingSystemsTrueFalseDimension
TargetingTargeting countrytargetingCountryTrueFalseDimension
TargetingTargeting subdivisiontargetingSubdivisionTrueFalseDimension
TargetingTargeting zipcodetargetingZipCodeFalseFalseDimension
TargetingTargeting frecuency cappingtargetingFrequencyCappingFalseFalseDimension
CategoryCategory IDCategoryIdFalseFalseDimension
CategoryCategoryCategoryNameFalseFalseDimension
BudgetBudget strategyBudgetStrategyFalseFalseDimension
BudgetBudget renewalBudgetRenewalFalseFalseDimension
BudgetBudget delivery smoothingBudgetDeliverySmoothingFalseFalseDimension
BudgetBudget delivery weekBudgetDeliveryWeekFalseFalseDimension
AudienceAudience IDAudienceIdFalseFalseDimension
AudienceAudience nameAudienceNameFalseFalseDimension
AudienceAudience descriptionAudienceDescriptionFalseFalseDimension
AudienceAudience createdAudienceCreatedTrueFalseDimension
AudienceAudience updatedAudienceUpdatedTrueFalseDimension
CampaignBid ValueBidValueFalseFalseMetric
PerformanceClicksClicksFalseFalseMetric
PerformanceImpressionsImpressionsFalseFalseMetric
PerformanceCostAdvertiserCostFalseFalseMetric
PerformanceSalesSalesPcFalseFalseMetric
PerformanceApp installsAppInstallsFalseFalseMetric
PerformanceCost per installCostPerInstallFalseFalseMetric
PerformancePost-install COSCostOfSalePiFalseFalseMetric
PerformancePost-install CPOCostPerOrderPiFalseFalseMetric
PerformanceInstall rateInstallRateFalseFalseMetric
PerformancePost-install ROASReturnOnAdvertiserSpendingPiFalseFalseMetric
PerformanceAdvertiser all valueAdvertiserAllValueFalseFalseMetric
PerformanceOmni channel revenueOmniChannelRoasFalseFalseMetric
PerformanceOmni channel salesOmniChannelSalesFalseFalseMetric
PerformanceRevenue generated offlineRevenueGeneratedOfflineFalseFalseMetric
PerformanceQualified visitsQualifiedVisitsFalseFalseMetric
PerformanceVisitsVisitsFalseFalseMetric
PerformanceCost per visitCostPerVisitFalseFalseMetric
PerformanceBounce rateBounceRateFalseFalseMetric
PerformancePotential displaysPotentialDisplaysFalseFalseMetric
PerformanceRevenueRevenueGeneratedPcFalseFalseMetric
PerformanceOverall competition winOverallCompetitionWinFalseFalseMetric
PerformanceAudienceAudienceFalseFalseMetric
PerformanceReachReachFalseFalseMetric
PerformanceAverage cartAverageCartFalseFalseMetric
PerformanceCTRClickThroughRateFalseFalseMetric
PerformanceConversion rateConversionRateFalseFalseMetric
PerformanceEffective costECosFalseFalseMetric
PerformanceCost per orderCostPerOrderFalseFalseMetric
PerformanceEffective cost per click (eCPC)ECpcFalseFalseMetric
PerformanceEffective cost per mille (eCPM)ECpmFalseFalseMetric
PerformanceReturn on advertising spending (ROAS)ReturnOnAdvertisingSpendingFalseFalseMetric
PerformanceAdvertiser valueAdvertiserValueFalseFalseMetric
PerformanceCost of advertiser valueCostOfAdvertiserValueFalseFalseMetric
BudgetBudget AmountRemainingBudgetFalseFalseMetric
AudienceAudience linesAudienceLinesFalseFalseMetric
AudienceAudience email linesAudienceLinesEmailFalseFalseMetric
AudienceAudience matches emailAudienceMatchesEmailFalseFalseMetric
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