Criteo Metrics

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DIMENSIONS: 35 | METRICS: 38

Group Field ID Has Conversion Is Formula Type Description
Dataslayer Dimensions Hub Account hub_account False False Dimension
Dataslayer Dimensions Connector name connector_name False False Dimension
Time Date Day False False Dimension
Time Day of week DayofWeek True False Dimension
Time Week (Starting on Monday) Week True False Dimension
Time Month Month True False Dimension
Time Year-Week (Starting on Monday) YearWeek True False Dimension
Time Year-Month YearMonth True False Dimension
Time Year Year True False Dimension
Advertiser Advertiser ID AdvertiserId False False Dimension
Advertiser Advertiser Name AdvertiserName False False Dimension
Advertiser Device Device False False Dimension
Advertiser OS Os False False Dimension
Campaign Campaign ID CampaignId False False Dimension
Campaign Campaign CampaignName False False Dimension
Campaign Campaign Bid Type BidType False False Dimension
Campaign Campaign Status CampaignStatus False False Dimension
Targeting Targeting destination environment destinationEnvironment True False Dimension
Targeting Targeting environment targetingDevices True False Dimension
Targeting Targeting operating system targetingOperatingSystems True False Dimension
Targeting Targeting country targetingCountry True False Dimension
Targeting Targeting subdivision targetingSubdivision True False Dimension
Targeting Targeting zipcode targetingZipCode False False Dimension
Targeting Targeting frecuency capping targetingFrequencyCapping False False Dimension
Category Category ID CategoryId False False Dimension
Category Category CategoryName False False Dimension
Budget Budget strategy BudgetStrategy False False Dimension
Budget Budget renewal BudgetRenewal False False Dimension
Budget Budget delivery smoothing BudgetDeliverySmoothing False False Dimension
Budget Budget delivery week BudgetDeliveryWeek False False Dimension
Audience Audience ID AudienceId False False Dimension
Audience Audience name AudienceName False False Dimension
Audience Audience description AudienceDescription False False Dimension
Audience Audience created AudienceCreated True False Dimension
Audience Audience updated AudienceUpdated True False Dimension
Campaign Bid Value BidValue False False Metric
Performance Clicks Clicks False False Metric
Performance Impressions Impressions False False Metric
Performance Cost AdvertiserCost False False Metric
Performance Sales SalesPc False False Metric
Performance App installs AppInstalls False False Metric
Performance Cost per install CostPerInstall False False Metric
Performance Post-install COS CostOfSalePi False False Metric
Performance Post-install CPO CostPerOrderPi False False Metric
Performance Install rate InstallRate False False Metric
Performance Post-install ROAS ReturnOnAdvertiserSpendingPi False False Metric
Performance Advertiser all value AdvertiserAllValue False False Metric
Performance Omni channel revenue OmniChannelRoas False False Metric
Performance Omni channel sales OmniChannelSales False False Metric
Performance Revenue generated offline RevenueGeneratedOffline False False Metric
Performance Qualified visits QualifiedVisits False False Metric
Performance Visits Visits False False Metric
Performance Cost per visit CostPerVisit False False Metric
Performance Bounce rate BounceRate False False Metric
Performance Potential displays PotentialDisplays False False Metric
Performance Revenue RevenueGeneratedPc False False Metric
Performance Overall competition win OverallCompetitionWin False False Metric
Performance Audience Audience False False Metric
Performance Reach Reach False False Metric
Performance Average cart AverageCart False False Metric
Performance CTR ClickThroughRate False False Metric
Performance Conversion rate ConversionRate False False Metric
Performance Effective cost ECos False False Metric
Performance Cost per order CostPerOrder False False Metric
Performance Effective cost per click (eCPC) ECpc False False Metric
Performance Effective cost per mille (eCPM) ECpm False False Metric
Performance Return on advertising spending (ROAS) ReturnOnAdvertisingSpending False False Metric
Performance Advertiser value AdvertiserValue False False Metric
Performance Cost of advertiser value CostOfAdvertiserValue False False Metric
Budget Budget Amount RemainingBudget False False Metric
Audience Audience lines AudienceLines False False Metric
Audience Audience email lines AudienceLinesEmail False False Metric
Audience Audience matches email AudienceMatchesEmail False False Metric
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