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Digital Marketing Strategies and Trends

Google Cookies 2025: Privacy Sandbox Canceled - What's Next?

Google canceled Privacy Sandbox on Oct 21, 2025. Third-party cookies stay in Chrome. Here's what this means for your marketing data and tracking strategy.
Adela
October 31, 2025
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Data Analysis and Reporting in Marketing
Paid Advertising and PPC Management

How to Export LinkedIn Ads Data to Google Sheets Automatically

Learn how to export LinkedIn Ads data to Google Sheets automatically. Compare manual exports, API methods, and automation tools. Step-by-step guide included.
July Cintra
October 30, 2025
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Campaign Optimization and Analytics

Complete Guide to Predictive Analytics for Marketers in 2025

Learn how to use predictive analytics to forecast customer behavior, optimize marketing budgets, and boost campaign ROI with proven models and real-world examples.
Julia Moreno
October 30, 2025
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Digital Marketing Tools and Technologies

The 15 Best AI Marketing Tools for 2025

Discover the 15 best AI marketing tools for 2025, from content creation to data analysis. Compare features, pricing, and real use cases for SEO, PPC, and social media pros.
July Cintra
October 30, 2025
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Paid Advertising and PPC Management

Meta Attribution Window Update 2025: What Marketers Need to Know

Meta's October 2025 attribution changes redefine "clicks" to include likes and shares, while eliminating 7-day and 28-day view windows by January 2026. Here's what changes and what to do.
July Cintra
October 29, 2025
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Data Analysis and Reporting in Marketing
Paid Advertising and PPC Management

Cross Platform Ad Analytics: 5 Reports You Can't Build Natively

Native TikTok analytics miss 80% of your customer journey. Learn 5 cross-platform analyses that turn fragmented data into ROI clarity across Meta, Google & TikTok.
Adela
October 29, 2025
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Paid Advertising and PPC Management
Data Analysis and Reporting in Marketing

How to Use Negative Keywords in Performance Max Campaigns: Complete Guide

Learn how to add negative keywords in Performance Max campaigns. Complete tutorial with 10,000 keyword limit, match types, industry examples, and optimization tips.
Julia Moreno
October 28, 2025
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Digital Marketing Tools and Technologies

Amazon's "Help Me Decide" AI Tool: What E-Commerce Marketers Need to Know Now

Amazon launches Help Me Decide AI tool on October 23, 2025. Learn how this shopping assistant impacts e-commerce marketing strategy, product visibility, and conversion tracking.
July Cintra
October 27, 2025
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Digital Marketing Tools and Technologies

OpenAI Atlas Browser Launches: What Marketers Need to Know in 2025

OpenAI's new Atlas browser with ChatGPT integration is reshaping how marketers track campaigns, measure conversions, and understand user behavior. Here's what changed.
Julia Moreno
October 27, 2025
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Digital Marketing Strategies and Trends
Data Analysis and Reporting in Marketing

How to Measure Your Visibility on ChatGPT and Perplexity

Learn how to track your brand's visibility on ChatGPT and Perplexity with proven tools and GA4 setup. LLM traffic grew 527% in 2025, here's how to measure it.
Adela
October 27, 2025
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Digital Marketing Strategies and Trends

60% of Marketers Use AI Daily: What This Means for Your Reports

60% of marketers now use AI daily (up from 37% in 2024), with ChatGPT leading at 90% adoption. Learn how to integrate AI into reporting without losing the human touch.
Julia Moreno
October 24, 2025
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Social Media and Influencer Marketing

Social Media Fatigue 2025: Gartner Was Right (Just Not How We Expected)

Gartner predicted 50% would limit social media by 2025. October data reveals they were right—users grew 5%, but time spent dropped 10%. What marketers must do now.
July Cintra
October 23, 2025
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Social Media and Influencer Marketing
Paid Advertising and PPC Management

TikTok Shop Analytics 2025: Tracking the Fastest Growing Retailer

TikTok Shop hit $33.2B in 2024 GMV with 650% US growth. Learn which TikTok Shop analytics metrics matter and strategies to optimize your social commerce performance.
July Cintra
October 22, 2025
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Digital Marketing Strategies and Trends

Marketing Data Privacy Compliance Guide: GDPR, CCPA & US State Laws

Master marketing data privacy: GDPR enforcement, CCPA compliance, US state laws, and practical strategies for cookies, pixels, and targeting in 2025.
Adela
October 22, 2025
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Social Media and Influencer Marketing

Influencer Marketing Budgets Surge in 2025: How to Track ROI With Data Automation

59% of marketers increase influencer investment in 2025 per Sprout Social. Learn to track ROI with automated data tools and prove campaign value to executives.
Adela
October 21, 2025
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