How the Meta Views Metric is Improving Content Performance Tracking
Meta Views Metric is now the most important KPI to track in your reports. Meta has...
Juliana Cintra
December 20, 2024 Juliana Cintra
December 20, 2024Generation Z Marketing: Powerful Tactics to Attract a Hyperconnected Audience
Generation Z marketing is becoming a crucial strategy for brands aiming to connect with today’s most...
Juliana Cintra
December 20, 2024How to Build an Email Marketing Strategy from Scratch: A Step-by-Step Guide
Build a successful email marketing strategy with step-by-step guidance to grow your list, optimize campaigns, and...
Juliana Cintra
December 10, 2024TikTok’s New Privacy and Ad Tools for Users and Advertisers
On July 03, 2024 TikTok announced several new features to give users and advertisers more control...
Kate Zakharova
July 9, 2024Top 5 Use Cases for Blended Connectors in Your Data Strategy
Data blending is a powerful method to bring together isolated data sets, allowing you to see...
Kate Zakharova
July 8, 2024How Marketing Mix Modeling Can Transform Your Advertising Strategy
Marketing Mix Modeling is a statistical analysis technique that evaluates the performance of various marketing inputs...
Kate Zakharova
July 1, 2024How to Capture Audience’s Interest in Seconds
The audience’s interest is key to successful marketing. In a world filled with distractions, capturing and...
Kate Zakharova
June 11, 2024How to Track Marketing Trends Effectively
In marketing, it’s crucial to stay ahead of competitors and follow trends to meet clients’ needs....
Kate Zakharova
May 13, 20244 Marketing Analytics Tricks to Boost Your ROI
Did you know that 84% of marketers struggle to understand which marketing efforts contribute best to...
Kate Zakharova
April 30, 2024Exploring Alternatives to Third-Party Cookies for Enhanced Digital Marketing Strategies
The digital marketing landscape is undergoing a significant transformation with Google’s announcement to phase out third-party...
Kate Zakharova
April 11, 2024Top 5 mistakes you should avoid in your digital marketing campaigns
Digital marketing is a complex and ever-changing field, and it’s easy to make mistakes. But if...
Adela
November 7, 2023Digital Marketing Trends in 2023 and how they will evolve in 2024
Digital marketing trends are constantly evolving, as new technologies emerge and consumer behavior changes. By staying...
Julia
October 6, 2023
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