Dataslayer Blog
Uncover the latest insights, tips, and trends to empower your journey with Dataslayer's cutting-edge technology.
Blog
View allThe Real Struggles Behind Marketing Reporting Challenges and How to Solve Them (2025)
Marketing reporting challenges have become one of the most common—and frustrating—pain points for data-driven teams. With...
July Cintra
May 20, 2025How to Build an Apple Search Ads Dashboard for Smarter Campaign Analysis
Apple Search Ads have become an essential acquisition channel for app marketers who want to reach...
July Cintra
May 20, 2025How to Adapt Your Strategy to Social Media Algorithm Changes 2025
2025 isn’t the year to play it safe on social. Every major platform has redefined what...
July Cintra
May 20, 2025Reveal the Real Impact: Influencer Marketing Reporting and ROI Measurement with Dataslayer
Influencer marketing has become a key strategy for brands looking to reach specific audiences in a...
July Cintra
May 12, 2025ChatGPT Shopping Assistant: A New Player in E-commerce Search That Marketers Can’t Ignore
Online shopping is changing (again!). This time, not because of a new app, marketplace, or social...
July Cintra
May 12, 2025Video Marketing in 2025: Short-Form, Smart Tools, and the Live Video Comeback
If it feels like everyone’s doing video right now, you’re not wrong. In 2025, video marketing...
July Cintra
April 25, 2025Generative Engine Optimization (GEO): How to Optimize Your Content in 2025
What if your content never ranks in AI-generated answers, even though it’s SEO-perfect? That’s the harsh...
July Cintra
April 25, 2025Campaign Optimization and Analytics
View all5 Ways to Improve ROAS Without Increasing Your Campaign Budget
Return on Ad Spend (ROAS) is one of the most critical metrics for marketers, as it...
July Cintra
March 20, 2025Stop-Start Marketing Campaigns in 2025: Why Consistency is Key for Success
Are you tired of the constant pressure to justify the budget of your Marketing Campaigns? Do...
Julia Moreno
January 23, 2025How to Implement Effective Attribution Models in Today’s Digital Landscape
Attribution modeling can feel like solving a puzzle in the ever-evolving digital marketing world. How do...
July Cintra
January 14, 2025Boost Your Marketing Reports with a Strong Click-Through Rate
Learn how to measure and improve CTR in marketing reports to enhance campaigns and drive better...
July Cintra
December 10, 2024What is a KPI Report? How to Create Effective Marketing Reports That Drive Results
Learn to create an effective KPI report with this guide, covering goal setting, choosing measurable KPIs,...
July Cintra
December 10, 2024GA4 Attribution Models: Limitations and Solutions for Physical Stores and Offline Marketing
When it comes to tracking conversions, Google Analytics 4 (GA4) provides advanced attribution models that help...
July Cintra
October 21, 2024The Perfect Connection: Dataslayer Integration to Optimize Your Klaviyo Email Marketing Campaigns
Ready to optimize your email marketing strategy? Discover how Klaviyo and Dataslayer.ai can work together to...
Julia Moreno
September 24, 2024Top 5 Use Cases for Data Blending in Your Strategy
Data blending is a powerful method to bring together isolated data sets, allowing you to see...
Julia Moreno
July 8, 2024Data Analysis and Reporting in Marketing
View allThe Real Struggles Behind Marketing Reporting Challenges and How to Solve Them (2025)
Marketing reporting challenges have become one of the most common—and frustrating—pain points for data-driven teams. With...
July Cintra
May 20, 2025How to Build an Apple Search Ads Dashboard for Smarter Campaign Analysis
Apple Search Ads have become an essential acquisition channel for app marketers who want to reach...
July Cintra
May 20, 2025GA4 to BigQuery Just Got Easier with Google’s New Connector — But Is It Enough?
If you’ve ever struggled to get the full picture from your Google Analytics 4 (GA4) reports,...
July Cintra
April 4, 2025Marketing Performance Tracking in a Multi-Channel World: Top Strategies for 2025
Nowadays, marketers face a significant challenge: how to track marketing performance across an ever-expanding network of...
July Cintra
March 28, 20255 misused Graphs in Reports: Which Report Charts Confuse and Which Truly Help in Decision-Making?
Data visualization plays a crucial role in reporting and decision-making. However, when report charts are misused,...
July Cintra
March 20, 2025How to Effectively Reduce Reporting Time by 80% with Automation Tools
It’s Monday morning, and your inbox is already flooded with emails. Your boss pings you: “Can...
July Cintra
March 12, 2025How to Connect TikTok Ads to Google Sheets for Accurate Data Analysis
You’re running TikTok Ads campaigns, you can sense there’s untapped potential in your data. You suspect...
July Cintra
March 12, 2025The best marketing reporting software for data-driven decisions
In today’s fast-paced digital world, managing and analyzing marketing data is more challenging than ever. Marketers...
July Cintra
March 12, 2025Digital Marketing Strategies and Trends
View allHow to Adapt Your Strategy to Social Media Algorithm Changes 2025
2025 isn’t the year to play it safe on social. Every major platform has redefined what...
July Cintra
May 20, 2025ChatGPT Shopping Assistant: A New Player in E-commerce Search That Marketers Can’t Ignore
Online shopping is changing (again!). This time, not because of a new app, marketplace, or social...
July Cintra
May 12, 2025Video Marketing in 2025: Short-Form, Smart Tools, and the Live Video Comeback
If it feels like everyone’s doing video right now, you’re not wrong. In 2025, video marketing...
July Cintra
April 25, 2025Generative Engine Optimization (GEO): How to Optimize Your Content in 2025
What if your content never ranks in AI-generated answers, even though it’s SEO-perfect? That’s the harsh...
July Cintra
April 25, 2025AI-Powered Search vs. Traditional SEM: What Marketers Need to Know Now
Google’s search experience is evolving rapidly and the rise of AI-powered search is changing how users...
July Cintra
April 4, 2025AI in Content Marketing: Strategies, Tools, and the Future of Marketing
AI is transforming content marketing at an unprecedented pace, helping brands generate ideas, produce high-quality content,...
July Cintra
March 28, 2025Generative AI in Digital Marketing: A Powerful Tool or a Risky Gamble?
The Future of Marketing is Here, Are You Ready? Imagine a world where marketing content is...
July Cintra
February 18, 2025The Exciting Future of SEO: What Game-Changing Shifts to Expect in 2025
Imagine this: it’s 2025, and you just asked your voice assistant a question about the best...
July Cintra
January 14, 2025Digital Marketing Tools and Technologies
View allThe Real Struggles Behind Marketing Reporting Challenges and How to Solve Them (2025)
Marketing reporting challenges have become one of the most common—and frustrating—pain points for data-driven teams. With...
July Cintra
May 20, 2025ChatGPT Shopping Assistant: A New Player in E-commerce Search That Marketers Can’t Ignore
Online shopping is changing (again!). This time, not because of a new app, marketplace, or social...
July Cintra
May 12, 2025Make Your Data Talk with Looker Studio Query Result Variables
Are your dashboards doing enough? With the latest update to Looker Studio, Google introduces the Looker...
July Cintra
April 10, 2025Looker Studio Email Limits in 2025: What Marketers Need to Know
Have you ever set up a flawless automated report, only to have your client tell you...
July Cintra
April 10, 2025GA4 to BigQuery Just Got Easier with Google’s New Connector — But Is It Enough?
If you’ve ever struggled to get the full picture from your Google Analytics 4 (GA4) reports,...
July Cintra
April 4, 2025Marketing Performance Tracking in a Multi-Channel World: Top Strategies for 2025
Nowadays, marketers face a significant challenge: how to track marketing performance across an ever-expanding network of...
July Cintra
March 28, 2025AI in Content Marketing: Strategies, Tools, and the Future of Marketing
AI is transforming content marketing at an unprecedented pace, helping brands generate ideas, produce high-quality content,...
July Cintra
March 28, 2025Top Marketing Mix Modeling Platforms in 2025
Discover the leading Marketing Mix Modeling platforms for 2025, including features, pricing, and how they help...
Julia Moreno
March 25, 2025Paid Advertising and PPC Management
View all5 Ways to Improve ROAS Without Increasing Your Campaign Budget
Return on Ad Spend (ROAS) is one of the most critical metrics for marketers, as it...
July Cintra
March 20, 2025Google Demand Gen: New Updates 2025
Google just rolled out some exciting new features for Demand Gen campaigns, giving marketers more control,...
July Cintra
February 5, 2025How the Meta Views Metric is Improving Content Performance Tracking
Meta Views Metric is now the most important KPI to track in your reports. Meta has...
July Cintra
December 20, 2024Exciting New Pinterest AI and Automation Campaign Features
A suite of innovative Pinterest AI and automation tools has recently been introduced to help advertisers...
July Cintra
October 9, 2024Mastering TikTok Marketing Strategy: Proven Search Ads Campaign Tricks to Boost Engagement
TikTok has just launched its new TikTok Search Ads Campaign, marking a significant shift for marketers...
July Cintra
October 2, 2024Meta Ads New Formats To Boost Your Holiday Campaigns
Meta ads are essential for businesses looking to maximize their impact during the holiday season. As...
July Cintra
September 23, 2024Ad Targeting Changes: How Meta’s New Rules Will Challenge Marketers
The ad targeting changes of Meta have recently altered how advertisers can approach audience segmentation on...
July Cintra
August 9, 2024New TikTok Privacy Regulations and Ad Tools: Positive Changes for Users and Advertisers
On July 03, 2024, TikTok announced several new features to give users and advertisers more control...
Julia Moreno
July 9, 2024Social Media and Influencer Marketing
View allReveal the Real Impact: Influencer Marketing Reporting and ROI Measurement with Dataslayer
Influencer marketing has become a key strategy for brands looking to reach specific audiences in a...
July Cintra
May 12, 2025Generation Z Marketing: Powerful Tactics to Attract a Hyperconnected Audience
Generation Z marketing is becoming a crucial strategy for brands aiming to connect with today’s most...
July Cintra
December 20, 2024New TikTok Privacy Regulations and Ad Tools: Positive Changes for Users and Advertisers
On July 03, 2024, TikTok announced several new features to give users and advertisers more control...
Julia Moreno
July 9, 2024Twitter’s Transition to X: Powerful Changes on Marketing Professionals
As we know, social media platforms are continuously evolving, and Twitter is no exception to this...
Julia Moreno
September 19, 2023How To Use Social Media Marketing As An Effective Tool
Today, over 4.59 billion people are active on social media and expected to reach over 6 billion...
Adela
December 23, 2022Twitter Analytics: Best Practices For Analyzing Your Stats
Twitter (X) Analytics provides the most powerful data that can impact and inform your marketing strategies....
Adela
December 5, 2022TikTok Analytics: How to measure your success with marketing reporting
Marketing analytics have always been the most effective resource that digital marketers rely on to improve...
Adela
October 21, 2022How To Make The Most Of Meta Business Suite And Why It Is Great
Facebook and Instagram are two social media channels that grow more popular daily. Facebook has 2.93 billion...
Adela
September 30, 2022
