Empowering marketers to stop pasting data and start analyzing

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Julia Moreno Head of Digital Marketing at Dataslayer.ai

Julia leads marketing at Dataslayer.ai with the perspective of someone who has been in the digital marketing industry enough to separate what genuinely moves the needle from what just sounds good on paper. That same clarity comes through in everything she writes.

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Last articles of

Julia Moreno

Data Analysis and Reporting in Marketing
Paid Advertising and PPC Management

Why Marketing Attribution Is Broken in 2026 (And What Actually Works Now)

Marketing attribution is broken in 2026: cookies, iOS, walled gardens, AI search. The 5-pillar framework that replaces last-click thinking.
Digital Marketing Tools and Technologies

Why Your BigQuery Data Transfers Now Need MFA: The 2026 Google Ads API Update

Google Ads API now requires MFA: April 21 rollout, May 7 BigQuery transfers. Existing tokens grandfathered, service accounts exempt. Action plan.
Digital Marketing Tools and Technologies

Agency Analytics Alternative: 5 Reporting Tools Compared by Pricing in 2026

Compare 5 AgencyAnalytics alternatives. 2026 pricing verified, data warehouse export covered, free tier and MCP integrations explained.
Paid Advertising and PPC Management
Digital Marketing Strategies and Trends

GA4 and Google Ads Data Controls Consolidate June 15, 2026: Your Audit Checklist

Google Signals loses control of Google Ads data on June 15, 2026. Consent Mode takes over. What changes, who's affected, and how to audit before the switch.
Digital Marketing Strategies and Trends
Data Analysis and Reporting in Marketing

Analyze Google Ads, Meta, and LinkedIn with Claude in One Conversation (2026)

Analyze Google Ads, Meta, and LinkedIn in one Claude chat. 4 workflows: budget reallocation, creative winners, blended ROAS, anomaly scans.
Paid Advertising and PPC Management
Data Analysis and Reporting in Marketing

Meta Attribution Change 2026: What Engage-Through Attribution Is and Why Your Numbers Look Different

Meta changed click-through attribution in March 2026. What engage-through attribution is, how it affects your numbers, and what to check now.