How to Implement Effective Attribution Models in Today’s Digital Landscape
Attribution modeling can feel like solving a puzzle in the ever-evolving digital marketing world. How do...
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January 14, 2025Boost Your Marketing Reports with a Strong Click-Through Rate
Learn how to measure and improve CTR in marketing reports to enhance campaigns and drive better...
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December 10, 2024What is a KPI Report? How to Create Effective Marketing Reports That Drive Results
Learn to create an effective KPI report with this guide, covering goal setting, choosing measurable KPIs,...
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December 10, 2024GA4 Attribution Models: Limitations and Solutions for Physical Stores and Offline Marketing
When it comes to tracking conversions, Google Analytics 4 (GA4) provides advanced attribution models that help...
Juliana Cintra
October 21, 2024The Perfect Connection: Dataslayer Integration to Optimize Your Klaviyo Email Marketing Campaigns
Ready to optimize your email marketing strategy? Discover how Klaviyo and Dataslayer.ai can work together to...
Kate Zakharova
September 24, 2024Top 5 Use Cases for Data Blending in Your Strategy
Data blending is a powerful method to bring together isolated data sets, allowing you to see...
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July 8, 2024Marketing Mix Modeling: Unlock Remarkable ROI with Powerful Insights
Access to extensive data and advanced tools we have nowadays can greatly improve marketing decisions, but...
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July 1, 2024Supercharge Your Month-end Digital Marketing Metrics with Dataslayer for Outstanding Results
As we wrap up the month, it’s time to dive deep into your digital marketing campaign...
Juliana Cintra
May 23, 20244 Marketing Analytics Tricks to Boost Your ROI
Did you know that 84% of marketers struggle to understand which marketing efforts contribute best to...
Kate Zakharova
April 30, 2024Decoding Marketing Mix Modeling: Game-Changing Strategies to Dominate ROI
Marketing Mix Modeling (MMM) is a powerful tool that can help businesses get a clear picture...
Adela
November 30, 2023Unlocking Campaign Success: Proven Advanced Marketing Segmentation Strategies
In the dynamic landscape of digital marketing, the key to achieving higher conversion rates and personalized...
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November 7, 2023The Power of Reporting: Maximizing Marketing Campaign Success and Performance
Digital marketing reporting has revolutionized the way businesses track and optimize their marketing campaigns. By leveraging...
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July 12, 2023
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