Enjoy a 15-day free trial to explore everything the Google Campaign Manager Connector can do!
The Google Campaign Manager connector simplifies campaign performance tracking by automatically importing your ad data into tools like Google Sheets, Looker Studio, and Power BI. Analyze key metrics like impressions, clicks, conversions, and ROAS to optimize your advertising strategies and drive measurable growth.
The Klaviyo Connector integrates seamlessly with tools like Google Sheets, Looker Studio, Power BI, and more. Effortlessly export your data to keep track of all your campaigns, all in one place.
Create custom reports with the metrics and dimensions that matter most. Analyze your campaign performance and audience behavior to make data-driven decisions that optimize marketing strategies.
No more manual updates! The Klaviyo Connector automates data synchronization, ensuring your reports are always up to date. Focus on improving marketing performance instead of pulling data.
Transform your data into visually compelling dashboards using tools like Looker Studio and Power BI. Monitor key metrics such as open rates, click-through rates, and audience segmentation to maximize your ROI.
With the Klaviyo Connector , schedule automatic data refreshes to ensure you always have the latest insights without any manual effort.
Getting started with the Google Campaign Manager Connector is simple. Follow these steps to
connect your Google Campaign Manager Connector account to Dataslayer:
With the Google Campaign Manager Connector, you can easily access a wide variety of metrics that cover the full spectrum of your digital advertising campaigns. These include impressions, clicks, CTR (click-through rate), conversions, cost, revenue, and eCPM. You can also report on viewability metrics, such as measurable impressions, viewable impressions, and percentage of impressions that meet IAB standards. For performance-driven marketers, the connector provides additional insights into reach, frequency, and interaction metrics. Having all of this data available in one place helps advertisers understand the real impact of their display and video campaigns across multiple channels.
Yes. The Google Campaign Manager Connector lets you drill down into creative performance, placement effectiveness, and publisher site results. You can track metrics by creative type, creative size, and even creative version. Similarly, you can analyze placements to understand where ads are showing and which environments drive the best ROI. Site and publisher-level reporting provides transparency into which websites are delivering the most impressions, conversions, or revenue, allowing you to fine-tune your media mix and optimize buying strategies.
Absolutely. With Dataslayer, you can pull structured reports at every level of Google Campaign Manager. This includes campaign-level reporting (with information on campaign goals, budgets, and pacing), placement-level details, and even individual ad creative performance. You can also use dimensions like campaign start and end dates, advertiser name, site name, targeting settings, and delivery status. This level of granularity ensures that marketers can see exactly where budget is being allocated and where optimizations should be applied to maximize campaign efficiency.
Yes. One of the key strengths of the Google Campaign Manager Connector is its ability to report on Floodlight activities and conversion metrics. You can monitor total conversions, revenue generated, and attribution paths, whether using last-click, first-click, or data-driven attribution models. This helps advertisers better understand which placements, creatives, or channels are driving the most valuable customer actions, and allows for smarter budget allocation and campaign optimization.
Dataslayer’s Google Campaign Manager Connector allows you to break down campaign performance by country, region, city, and even DMA. In addition, you can report on audience demographics such as age, gender, and device usage. This means advertisers can identify exactly which markets and audience segments are most responsive to their ads, helping them refine targeting strategies and improve return on investment. Being able to combine geo-level and demographic breakdowns ensures a much clearer view of campaign performance.
With Dataslayer, you can send your Google Campaign Manager Connector data to multiple destinations depending on your reporting needs. For quick data manipulation, export to Google Sheets or Excel. For dashboards and visualization, integrate with Looker Studio or Power BI. For large-scale data analysis and modeling, connect to BigQuery, Snowflake, Amazon Redshift, or Amazon S3. Developers can also take advantage of the API Query Manager to automate data pipelines and seamlessly integrate Google Campaign Manager data into custom workflows
All Dataslayer connectors, including the Google Campaign Manager Connector, are included in every subscription plan. Pricing is based purely on usage, which means the number of API calls or rows processed in your reporting destination, and the number of accounts you connect. There are no additional fees for enabling Google Campaign Manager, making it easy to combine with other connectors such as Google Ads, Meta Ads, or LinkedIn Ads within the same plan without extra costs.
To support you in making the most of the Google Campaign Manager Connector, Dataslayer provides a full Knowledge Base with setup guides, tutorials, and reporting examples. These resources walk you through connecting your account, creating reports, and building automated dashboards. For additional help, our support team is available via live chat and email, ready to assist with troubleshooting, advanced reporting strategies, and integrations with other platforms.
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