Maximize your marketing strategy with the Google Trends Connector

The Google Trends connector enables you to analyze publicly available data from competitors, industry leaders, or accounts of interest. Automatically import the data into Google Sheets, Looker Studio, and Power BI to gain insights into trends, audience preferences, and competitive benchmarks, helping you stay ahead in your market.

Pick your destination to import Google Trends Connector data

Key Benefits of the Google Trends Connector

Broad cross-platform compatibility

The Klaviyo Connector integrates seamlessly with tools like Google Sheets, Looker Studio, Power BI, and more. Effortlessly export your data to keep track of all your campaigns, all in one place.

Personalized insights tailored to your marketing goals

Create custom reports with the metrics and dimensions that matter most. Analyze your campaign performance and audience behavior to make data-driven decisions that optimize marketing strategies.

Save time with Real-Time data synchronization

No more manual updates! The Klaviyo Connector automates data synchronization, ensuring your reports are always up to date. Focus on improving marketing performance instead of pulling data.

Better visualization for enhanced decision-making

Transform your data into visually compelling dashboards using tools like Looker Studio and Power BI. Monitor key metrics such as open rates, click-through rates, and audience segmentation to maximize your ROI.

Automate & simplify reporting processes

With the Klaviyo Connector , schedule automatic data refreshes to ensure you always have the latest insights without any manual effort.

Create your account in less than 1 minute and enjoy 15 days completely free with access to all functionalities
* The Free Trial is set once a user starts using the product, and it is with the characteristics of the Large Agency Plan.
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How Does the Google Trends Connector Work?

Getting started with the Google Trends Connector is simple. Follow these steps to connect your Google Trends Connector account to Dataslayer:

1
Log in to Dataslayer
Select your reporting tool
(e.g., Google Sheets or Power BI)

2
3
Connect your Google Trends account
Pick metrics that matter, like Interest
4
5
Schedule automated reports or refresh manually for up-to-the-minute data
Use this data to drive smarter marketing decisions, all from one place
6

Frequently Asked Questions About Google Trends Connector

1. What Google Trends metrics can I track with Dataslayer?

The Google Trends Connector allows you to pull search interest data directly into your reporting tools. You can track relative search volume (scaled from 0 to 100), rising queries, top queries, and keyword comparisons over time. This helps marketers, analysts, and researchers identify how interest in a brand, product, or topic evolves, spot seasonality, and detect emerging trends. Unlike traditional advertising metrics, these insights show real user intent, making them powerful for content strategy, forecasting, and competitor analysis.

2. Can I analyze multiple keywords and compare them over time?

Yes. With the Google Trends Connector, you can compare the popularity of multiple search terms side by side. You can analyze how interest in your brand stacks up against competitors, or how product-related searches change during seasonal periods. The connector also lets you break down comparisons across custom date ranges, providing flexibility to study both short-term spikes and long-term trends.

3. Does the connector support geographic insights?

Absolutely. The Google Trends Connector allows you to analyze search interest by geography. You can break down results at the country, region, or city level, helping you understand where specific terms are most popular. For businesses, this is especially useful to identify growth opportunities, prioritize local campaigns, or adapt messaging to markets with the highest search demand.

4. Can I track trending queries and related topics?

Yes. Beyond keyword performance, the connector provides access to trending and related queries. This helps marketers and researchers discover what users are searching for in connection with their main keywords. By analyzing rising queries, you can spot emerging opportunities and adapt campaigns, content, or product strategies to stay ahead of demand.

5. What time-frame flexibility is available with Google Trends data?

Dataslayer’s Google Trends Connector lets you select custom date ranges for your analysis. You can look at data from the past hour, day, week, month, or extend it to multi-year trends. This flexibility makes it possible to identify both short-term viral surges and long-term search patterns, which is essential for strategic planning and forecasting.

6. What reporting destinations are supported for Google Trends data?

The Google Trends Connector integrates seamlessly with all Dataslayer destinations. You can export search interest data into Google Sheets or Excel for quick analysis, build dashboards in Looker Studio or Power BI, or send it to BigQuery, Snowflake, Amazon Redshift, or Amazon S3 for advanced analytics and modeling. Developers can also use the API Query Manager to automate pipelines and merge Google Trends data with other marketing or business sources.

7. How is pricing structured for the Google Trends Connector?

Like all Dataslayer connectors, the Google Trends Connector is included in every subscription plan. Pricing depends only on usage: the number of API calls or rows processed in your reporting destination, and the number of accounts or keyword sets you connect. There are no additional connector fees, so you can combine Google Trends data with Google Ads, YouTube, or TikTok Insights without paying extra.

8. Where can I get help with the Google Trends Connector?

Dataslayer provides detailed setup guides, FAQs, and tutorials in the Knowledge Base to help you connect Google Trends, pull keyword comparisons, and build dashboards. If you need further support, our team is available via live chat and email to help troubleshoot, configure automation, and share strategies for trend analysis. This ensures you can make the most of your Google Trends Connector and use search interest insights to drive smarter marketing and business decisions.

Google Trends Connector: A Data Overview

Accounts connected
Weekly users
Active integrations
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