As we know, social media platforms are continuously evolving, and Twitter is no exception to this trend. In this article, we will discuss a notable […]
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Digital marketing reporting has revolutionized the way businesses track and optimize their marketing campaigns. By leveraging analytics and reporting tools, organizations can gather crucial data […]
Introduction Digital advertising is a rapidly evolving field, and artificial intelligence (AI) is playing an increasingly important role. AI is being used to improve targeting, […]
Introduction In today’s competitive marketplace, businesses need to do everything they can to maximize their return on investment (ROI). One of the most effective ways […]
Analyzing data is crucial to measure all our campaigns and adjust them accordingly, but the part where we need to predict how our campaigns are […]
Do you want to spend less time and money planning and optimizing your ad campaigns? Are you struggling to build optimal targets, utilize your ad […]
Setting up Google Analytics 4 eCommerce on your site can be a little confusing. And because Google Analytics does not automatically collect eCommerce data from […]
In 2023, what are the best alternatives to Supermetrics that you can consider for your company? Every marketing professional needs an ETL (Extract, Transform, Load) […]
Setting up Google Analytics 4 can be daunting and tedious, especially if you’re new to Google Analytics. Having a detailed GA4 set-up checklist at your […]
Google Universal Analytics, or simply Google Analytics, will be sunsetting by 1st July 2023 to pave the way to the new Google Analytics 4 version. […]
A spreadsheet packed with only numbers makes it almost impossible to spot trends and make sense of your data at a glance. Now, import all […]
For your business to grow, you must try to see and compare the evolution of your marketing or advertising campaigns over time in Looker Studio. […]
